Creativity and manufacturing have a few things in common. One of the most prolific things they share is the misconception around their image. Whilst creativity stereotypically produces an image of a paintbrush and a blank canvas, manufacturing has also only just begun shedding its more dated image – and actually the both are more connected than you may realise.
Traditionally, when people talk about creativity the first thing that comes to mind are great artists like Pablo Picasso, Salvador Dali and Andy Warhol, given the level of expertise, it’s hard to shake their memorable creations. Over the years however, creativity has expanded into a much broader characteristic of innovative and technical ability.
The evolution of technology has brought along many opportunities for various sectors to develop and increase their offering. People now realise that whilst it takes immense skill and talent to do things like painting, sculpting and writing – creativity is prevalent in all sectors that manufacture things.
Modern-day creativity spans
from being able to create digital video, memes and websites to architecture,
product design and being able to understand the changes in technology – whilst
implementing these tools as part of your developmental procedure.
There are so many different advantages of creative minds in any workforce. But how exactly can a creative mind benefit the manufacturing sector? Well, let’s take a look at those who have already positively impacted the sector:
Many manufacturers and engineers from the past were ahead of their time. We’ve previously written a blog about the top historical figures in engineering, and what we’ve learnt is that engineers as well as manufacturers have to have a certain degree of creativity in their roles in order to succeed and develop their talent.
Take a look at Leonardo Da Vinci, he was one of the most creative people of his time. From his paintings that blew the minds of millions, to ideas for inventions – some of which he didn’t manage to complete in his lifetime. Da Vinci had a mind that many industries credit and respect because of his various contributions.
It’s interesting to note that sometimes this talent is not always learnt, but in Da Vinci’s case, was completely self-taught after recognising how he best sees the world and learns from what is around him. The ambition to constantly improve is something that encouraged him to be more imaginative with each piece he completed. This could be the case for your next hire, a creative mind paired with the support and direction of your leadership could bring a plethora of benefits to inspire your perspective employee.
Benefits of a creative mind
There are many different advantages of creative minds in any workforce. But how exactly can a creative mind benefit the manufacturing sector?
Bridging the skills gap – With the Fourth Industrial Revolution fast approaching, it’s time to step up and evolve with the rest of society. This means recognising the change in the skills needed from your employees. Industry 4.0 is bringing the need for more diverse staff who have the ability and confidence to embrace these new technologies and drive a digitally set workplace. Creative minds adapt faster when faced with new challenges or complex ways of working, proving more efficient and adaptable.
Push for innovation – Whether it’s the products or processes, innovation can come in many forms. A variety of thoughts can breed new ideas that will allow your business to have a competitive advantage. You will be the pioneer of fresh ideas with your efficient workforce and will have a stronger understanding of your market.
Train and retain – Creativity can help workers to be more efficient in their team and can boost morale by constantly bringing new and exciting ideas to the workforce. This in turn leads to an openness to learn new skills and knowledge – opening the possibility for ongoing training. New challenges will entice your team into understanding their long-term value to the company and will encourage retention and longevity.
The manufacturing industry will continue to flourish amidst the technological change currently impacting the sector. Whilst it’s exciting to watch, be sure you, your present staff and your future hires are well prepared to keep up with a rapidly developing sector – and be sure to encourage creativity in your team – you will certainly see the benefits.
Need some help with your next creative hire in your manufacturing or engineering company? Contact Theo James Recruitment for specialist recruiters in your industry.